The media landscape in Bosnia and Herzegovina remains complex and sometimes contradictory: ruling political structures put pressure on the media; the ethnic division of the country poses an obstacle to the free flow of information; local and foreign investment in the media is insufficient; and press laws and media regulations are still being developed. Although defamation and slander were decriminalized in 2003, many individuals and institutions file civil defamation suits against media outlets, asking for excessive compensation. The total of 183 electronic media outlets - 42 television and 141 radio stations - remains far more than the country's limited advertising market can support. Most radio stations are local, of which most either limit their broadcasts to entertainment or focus on local political and ethnic interests. The public service consists of two entity broadcasters (Bosnia-Herzegovina and Republika Srpska), and a service for the whole country, which is too complex and costly. At the same time, there is still no domestic or foreign capital (and no frequencies) for building large commercial broadcasting networks. Most of the 128 registered print media are characterized by strong divisions along ethnic and ideological lines. Total circulation of the seven daily newspapers does not exceed 90.000 copies. Press Now's support in Bosnia and Herzegovina is mainly focused on structural development of TV stations and a TV network, and quality print media. Next to that, Press Now invests in in-house training, business management courses, development of journalist education and support to media related institutions.

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